Last Month with Monte

46 animated monthly recaps in English and French, 2021 to 2023. Zero missed uploads and 37,491 views.

Context

The Minister's Office wanted a faster, more direct way to share what the Ministry of Labour, Immigration, Training and Skills Development did each month. The audience was workers, job seekers and employers. My goal was 1 recap every month, in English and French, under 3 minutes, on every channel.

My role

• Researched animation tools, tested Vyond and built a working sample in the ministry's visual identity with captions. It was approved on the spot.
• Designed the format around the Minister's time: a 5-minute recording session with 2 takes, covering 2 to 3 updates.
• Picked 2 to 3 topics each month from news releases, briefed the writer and drafted scripts myself when needed.
• Moved scripts and videos through branch and Minister's Office approvals, then animated, edited the audio and built English and French versions.
• Ran approvals, animation and French translation at the same time so 2 approval layers fit in 1 month.
• Built the social calendar and posted every video to Facebook, Instagram, X and LinkedIn.

Outcome

• Published 46 videos in English and French over 2 years with no missed monthly upload.
• When the Minister travelled, I set up remote recording and shared the full production calendar so everyone could see who was waiting on whom.
• Added Adobe Podcast to clean remote audio, cutting clean-up from minutes to seconds.
• The tool and workflow spread to 3 other organizations. I animated 3 videos for the Ontario Digital Service. I also trained teams at the Ministry for Seniors and Accessibility and the Ministry of Transportation to make their own.

46

videos in English and French

0

missed monthly uploads

171,878

impressions

37,491

video views

4,236

engagements

2.5%

engagement rate

Facebook, Instagram, X and LinkedIn, 2021 to 2023. Source: Sprout Social.